Happy Canada Day!!!

July 1, 2010  |  Uncategorized

To paraphrase a famous beer commercial here in the Great White North, “We are Canadian!”  And we’re so lucky to live in this fabulous country.  Have a wonderful time celebrating Canada Day, and come back to see us tomorrow for more insights into the wonderful world of Social Media! ;-)

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Social Media and the Toronto Mayoralty Race

May 31, 2010  |  Uncategorized

“May you live in interesting times,” the old Chinese saying goes.  And interesting times, these definitely are.  If you’re paying even a bit of attention to the mayoralty campaign in the city of Toronto, Canada, you’ll know by now that Social Media is playing a big role in the battle for the city’s top job.  Experts claim this is the first truly Canadian political experiment in converting Social Media into votes.  Let me explain… (More…)

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Can We Talk? No, Really…

May 28, 2010  |  Uncategorized

Went to the salon yesterday to get my hair cut.  It was my first time there, and had a great time talking with Ana.  Loved the hair, loved the conversation.  We started talking about social media, how it’s changing the world and people’s attitudes.  And then she said something I’ve been saying for ages now… She said that young people don’t know how to socialize in the real world because they’re too busy texting in the virtual one.  Right on! (More…)

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Tweet Insanity

April 29, 2010  |  Uncategorized

Admit it.  If you’re a Boomer, you may still not understand the point of Twitter.  Odds are you still haven’t signed up for an account, and may drag your feet for months or even years before you jump on the blue bird bandwagon.  Many of you are convinced that Twitter will soon go the way of the dodo bird, in fact.

Now comes a story that may convince you to keep your distance for good:  Call it “The Bieber Effect”.  Even though you’re not on Twitter (egads!), you’ve probably heard via the Entertainment Tonight grapevine that teen pop sensation Justin Bieber is seeing the dark side of the instant messaging phenomenon.  (More…)

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Using Social Media to Change Government and Society for the Better

April 21, 2010  |  Uncategorized

Come on, admit it.  If you’re one of millions of Baby Boomers around the world heading for retirement, you may actually have been a “hippie” back in the 1960’s.   Jeans, sandals, beads, headbands and peace signs… Ah yes, you remember it well.   But you’ll also remember there was something else hippies loved to wear… a cause… and they wore it on their sleeves – picketing politicians and marching on places like Washington, D.C.  to make their voices heard.  Everything from the Viet Nam war to women’s rights…  Hippies were on it.  Imagine what the world might have been like if Social Media had been around back then… People could have pressed a button on a computer or an iPhone to make their voices heard.  Well, welcome to 2010…(More…)

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Business Embraces Social Media

April 20, 2010  |  Uncategorized

I’ve said it before.  I’ll say it again.  Thousands of Baby Boomers out there have no use for Social Media.  Why?  Many don’t understand it.  And we all know that what we don’t understand, we fear.  Imagine how big companies feel.  They’ve been plodding along for years very successfully, thank-you very much, doing things the way they’ve always done them.  And now they wake up to a brave new world where a whole generation of new customers speaks a totally different language… the language of technology.  What’s a company to do?  According to consultant Mark Evans writing in Canada’s national newspaper, The Globe and Mail, the answer is simple.  Pay attention. (More…)

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